My name is Jessica Marie Smith, and I founded Adaptive Marketing in June 2020 right when a global pandemic shut down the world. As a fresh college graduate facing an abysmal and unforgiving job market, I had to get creative with how I could use my skills to transition into the new “normal.”
With the help of family and friends (and a naturally helpful disposition), I started offering group training sessions focused on popular streaming platforms including StreamYard, Zoom, Facebook Live, and YouTube Live. I used my skills I learned in college to produce recognition videos, creative banners, and even monthly newsletters. Finally, I’ve developed a few planners aimed specifically to help my clients take their businesses to the next level.
As I continue on this journey of evolving my skills and adding to my repertoire, I hope to incorporate more items in my inventory, expand my customer base, and make connections with new people eager for assistance as I take on new endeavors!


Pimp My Ride was one of my favorite TV shows when I was a kid. I used to binge-watch every single episode because I had an early interest in driving and I loved seeing how the cast would take a person’s interests and hobbies and incorporate them into a totally tricked out ride. It’s now a nostalgic legend from MTV’s early 2000s reality TV show lineup that probably will never be recreated because of the instantaneous nature of the internet. Join me as we shine a Historical Spotlight on Xzibit, the iconic rapper and actor who not only became the face of such a unique moment in pop culture, but also built long-term success and notoriety.