
My name is Jessica Marie Smith, and I founded Adaptive Marketing in June 2020 right when a global pandemic shut down the world. As a fresh college graduate facing an abysmal and unforgiving job market, I had to get creative with how I could use my skills to transition into the new “normal.”
With the help of family and friends (and a naturally helpful disposition), I started offering group training sessions focused on popular streaming platforms including StreamYard, Zoom, Facebook Live, and YouTube Live. I used my skills I learned in college to produce recognition videos, creative banners, and even monthly newsletters. Finally, I’ve developed a few planners aimed specifically to help my clients take their businesses to the next level.
As I continue on this journey of evolving my skills and adding to my repertoire, I hope to incorporate more items in my inventory, expand my customer base, and make connections with new people eager for assistance as I take on new endeavors!
Resistance movements are often filled with young people striving to create a better society. Throughout history, young, Black Americans have picked up the fight for equality and better treatment. From those hidden voices during slavery to the loud bold ones of modern day, there has always been a spirit to push back against injustices. Join me as we shine a Historical Spotlight on Sammy Younge Jr., the very first Black American college student to be murdered due to his support of the Civil Rights Movement.
Flying is a luxury often taken for granted today. Before the convenience of hopping on a jumbo jet and flying over large bodies of water or terrain, the world was vastly unconnected or required long voyages on boats. Black Americans have created vital inventions, innovations, and engineering advancements throughout history that unfortunately haven’t been properly compensated, commemorated, or credited. Join me as we shine a Historical Spotlight on John Charles Robinson, a self-taught pilot who made a worldwide impact.
Throughout history, indigenous people have had to fight against colonization, indoctrination, and violence to preserve their natural way of life. This struggle has often come from entire bloodlines and tribes being completely eradicated. Similar to how the Native American Indians were forced onto specific reservations in the United States, people around the world have been wiped out by forces trying to take over and impose their will. Join me as we shine a Historical Spotlight on the people of North Sentinel Island, one of the most distinct indigenous people that have never taken an L.
Black Americans have historically dominated in track and field. From legends like Jesse Owens to modern day marvels like Sha’Carri Richardson, Black athletes have graced podiums and won gold medals by being the best of the best. Join me as we shine a Historical Spotlight on one of the most decorated track stars, Allyson Felix.
The Negro Leagues were professional baseball leagues with teams of Black American players, coaches, and management. They were formed to combat the color barrier in major and minor baseball leagues and began in the 1880s. While the very first known baseball game between two black teams was played in New York City in 1859, many famous athletes like Moses Fleetwood Walker and Jackie Robinson went on to the major leagues and became legends. Join me as we shine a Historical Spotlight on one of the Negro League teams called The Atlanta Black Crackers.
The civil rights movement was a pivotal point in Black history and embodied the struggle that Black Americans have always had to go through just to get ordinary rights and liberties in society. The movement relied on numerous powerful Black leaders to rally the community and organize resistance efforts. Join me as we shine a Historical Spotlight on one of the most well-known civil rights leaders, Martin Luther King Jr., and the legacy he left in fighting for change.
Every year carries its number of lost souls. We’ve already lost numerous legends like Angie Stone, Roy Ayers, and now Junior Bridgeman joins the list. He made history as being more than just a basketball player and decided to create generational wealth for his family by investing in businesses that would last long after his dominance in the NBA. Join me as we shine a Historical Spotlight on his success on and off the court and how he inspired his community to build sustainable wealth.
The fight for justice has never been easy. From being chained up on plantations to being outright discriminated against, Black Americans have had to fight for every right we currently have. Our ancestors had to not only march peacefully for change, but they also had to turn up in the streets with molotov cocktails when needed. Join me as we shine a Historical Spotlight on Fannie Lou Hamer, an incredible civil and voting rights activist who inspired her community to fight for change.
One of my least favorite parts of adulting is having to constantly switch up insurance providers to optimize my budget. Insurance, similar to taxes, seemingly has nothing to do with your personal actions and is often determined by factors that are completely out of your control. Random entities judge your situation and come up with arbitrary numbers that you’re obligated to pay without even giving you the option to negotiate your case or customize it to your lifestyle. It’s a pain and hassle, but shopping your insurance coverage is a necessary evil.
It’s insane that my fur babies are almost five years old. I remember the day we got them and I uttered the infamous words, “I’ve never had a brown dog before”, while holding Nala. I remember when Sasha would rest her head in the middle of my chest before bedtime, and I would rub the back of her neck to soothe her before making her go in her cage. I don’t realize how fast time flies until I look through my Fur Babies photo album and pay attention to the dates.