
My name is Jessica Marie Smith, and I founded Adaptive Marketing in June 2020 right when a global pandemic shut down the world. As a fresh college graduate facing an abysmal and unforgiving job market, I had to get creative with how I could use my skills to transition into the new “normal.”
With the help of family and friends (and a naturally helpful disposition), I started offering group training sessions focused on popular streaming platforms including StreamYard, Zoom, Facebook Live, and YouTube Live. I used my skills I learned in college to produce recognition videos, creative banners, and even monthly newsletters. Finally, I’ve developed a few planners aimed specifically to help my clients take their businesses to the next level.
As I continue on this journey of evolving my skills and adding to my repertoire, I hope to incorporate more items in my inventory, expand my customer base, and make connections with new people eager for assistance as I take on new endeavors!
The fight for justice has never been easy. From being chained up on plantations to being outright discriminated against, Black Americans have had to fight for every right we currently have. Our ancestors had to not only march peacefully for change, but they also had to turn up in the streets with molotov cocktails when needed. Join me as we shine a Historical Spotlight on Fannie Lou Hamer, an incredible civil and voting rights activist who inspired her community to fight for change.
One of my least favorite parts of adulting is having to constantly switch up insurance providers to optimize my budget. Insurance, similar to taxes, seemingly has nothing to do with your personal actions and is often determined by factors that are completely out of your control. Random entities judge your situation and come up with arbitrary numbers that you’re obligated to pay without even giving you the option to negotiate your case or customize it to your lifestyle. It’s a pain and hassle, but shopping your insurance coverage is a necessary evil.
You want to know something that really grinds my gears? I hate when a platform I love suddenly decides to hike up their prices. It’s like where is the customer loyalty nowadays? Do I not get a cookie for being one of the initial investors in a business once they start gaining traction amongst the masses? We’ve seen it time and time again, but it never gets any easier when a platform switches up on us.
In society, prison is used to punish people who commit crimes, break laws, or need to be separated from the general public. However, oftentimes prisoners are subjected to unhygienic environments, subpar healthcare, and dangerous situations riddled with violence. Humans can only take being caged up and abused for so long before the inevitable happens and someone snaps. Join me as we shine a Historical Spotlight on the Attica State Prison Riot, one of the most famous and deadliest prison uprisings in history.
Revolutions take a lot of courage, discipline, and faith to pull off. Advocating for change in a society that has always deemed a group of people as less than requires sacrifice and preservation even as leaders are lost and movements rise and fall. One of the most impactful leaders and revolutionaries of modern Black American history was lost on February 21, 1965 to senseless violence. Join me as we shine a Historical Spotlight on Malcolm X.
Throughout history, Black American communities have been deprived of resources and targeted by senseless violence and discrimination. Communities like Black Wall Street in Tulsa, Oklahoma and Linnentown in Athens, Georgia have been decimated by racist mobs and have had their histories erased. Join me as we shine a Historical Spotlight on Oscarville and the tragic story of the residents who were driven out to create Lake Lanier.
The concept of sports dates back to 7000 BC and originally determined who was fit for military service. The first Olympic Games, held in Olympia in 776 BC, gradually expanded over time to include events like sprinting, javelin and discus throws, chariot racing, wrestling, and even boxing. Over time, participation has expanded to include women and other historically marginalized groups who were once excluded from competition. Join me as we explore the incredible contributions of Black Americans to sports and the significant struggles they’ve overcome to succeed.
Star Wars as a franchise has a large varied collection of art. There is the beloved Clone Wars TV show that introduced us to Ahsoka, the Original Trilogy that can do no wrong, and The Mandalorian that instantly became a fan favorite. There have also been a few flops over the years like the pitiful Sequels and the agenda-pushing Acolyte. It’s nearly impossible to guess what will hit before watching, so I make sure to at least give everything a chance before writing it off. Join me as I dive into a review of the recently released show, Skeleton Crew.
Fisher Island, Florida is one of the most luxurious and private places to live. It boasts sprawling mansions, beautiful blue water, and is only accessible by private boat, helicopter, or ferry. While it is now a secluded playground for celebrities and rich people, it started out as a venture to improve the lives of Black Americans in Miami. Join me as we shine a Historical Spotlight on the famous, picturesque island that was originally meant to be a resort for Black Americans.
Every year carries its number of lost souls. We’ve already lost numerous legends like Angie Stone, Roy Ayers, and now Junior Bridgeman joins the list. He made history as being more than just a basketball player and decided to create generational wealth for his family by investing in businesses that would last long after his dominance in the NBA. Join me as we shine a Historical Spotlight on his success on and off the court and how he inspired his community to build sustainable wealth.